Video For All

March 19, 2024 by Zach Ostendorf, Videographer

Video For All

I’ve been in the creative video world since graduating college and even before that I was always fascinated by the flashy videos I would see on social media and I wondered back then…

  1. How do they do it?

  2. What work went on behind the scenes?

  3. How do you get a fan or the everyday “scroller” to want to click on the video?

 

No matter the strategy behind it all, you couldn’t help but notice how great the final product looked. And that’s exactly what will get you clicks. High-quality video production is the answer.

 

Let’s talk equipment…

It’s no secret that video equipment is an investment, and we certainly didn’t get it all overnight. We have spent years growing our video department and expertise, but we wanted to share some of our favorite gear that could be helpful in getting started with high-production content creation.

My FAN favorites

A Sony a7iii along with a Canon camera can really give you the upper hand with content creation.

We also recently purchased a Canon C-70 camera with a 50 mm lens that is perfect for our personal “C&SM” style of production for interviews.

You can check out all of the equipment in our Film Kit that we currently use HERE

You don’t HAVE to spend the big bucks

If you are shy about spending the money on a nicer camera, that’s okay! Because your cell phone has changed the game when it comes to being a marketer on the go.

I challenge you to start documenting everything within your business and you’d be surprised about the content you can gather with just your phone.

HERE is the step-by-step guide on how you can change your iPhone camera settings to have you filming like a pro.

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Let’s nerd out about video together!

If you have any questions about the equipment we use here at Clean & Simple Marketing, feel free to reach out to me. I would be happy to answer them or share how to get started with creative video content.

 

P.S. Did you know we have a C&SM Newsletter? Get yourself signed up because I’m excited to share some more exclusive video tips and tricks. Sign up today!

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